The Centers for Disease Control and Prevention launched their new website. It has some great features, but you'll be overwhelmed by a torrent of information and won't be able to find them. Our advice...... get those features front and center and please drop the CDC.gov Tour, it is terrible.
Continue reading "CDC's New Website- tons of info but very cluttered" »
Today I read in Government Computer News that government agencies were using Google's site maps to attract more web users to their websites. Great idea. Now if they would only abandon trying to psychoanlayze their web users, we'd all be a lot better off.
The real reason I am writing this post is to point out a very simple strategy that web content managers can take. It's simply to focus on web user behavior and not dwell on why people behave the way they do.
Continue reading "Who cares what web users want, what they do is what matters" »
Information technology shops are notorious for developing web applications and declaring victory with the release of the new software. They seldom market the software or service, but just assume that people will hear about it somehow. What a louzy assumption! Now web content managers have to put on their marketing cap, especially at government agencies and non-profits.
Continue reading "One Page Marketing Plan for Web Content Managers" »
On March 15th, I was trying to locate some information on the State Department's passort website for my 18 year old nephew. After going through multiple walls of words I finally located the form and clicked on it. I was taken to a page that listed several dozens forms in small type. I got really angry and swore "This really sucks". Apparently someone at State heard me because their passport webpages are totally reorganized. Thank God for that.
However, not all is forgiven
Continue reading "Why Some Government Websites Still Suck" »
Email is a disaster when it comes to managing content and comments on work-related projects. Internal blogs are a cheap and effective way to cut down on finding information and allows workers more time to analyze it. So why aren't more workers usings blogs?
Continue reading "Why the workforce isn't blogging?" »
RRS or Really Simple Syndication is a great way for government websites to get important news, events and decision to busy web users. However, if you operate a government website, you'll still have to convince management of its benefits. We provide a sample business case that was used at the Federal Energy Regulatory Commission aka FERC(http://www.ferc.gov/) to get you started.
Continue reading "RSS on government websites- a business case" »
Today's web designers and usability consultants can create captivating designs that are very usable. What they can't do is read a client's mind. Our free client profile is designed to help clients, web designers and usability pros have a clear idea of what clients really want.
Continue reading "Client profiles- key to designing usable websites" »
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